Protect the Player. Protect the Sport


Love of the Game (LOTG) is a campaign to reduce concussion-related issues across sport. LOTG takes a solutions-based approach to…

A Message from Chairman Laurence Geller CBE

Our Mission

We are an impassioned group of athletes, players, fans, medics and innovators, united by our love of sport and the desire to…

A Message from President Simon Shaw MBE

Team Statement

Through Love of the Game’s (LOTG’s) unique network of supporters representing the UK’s major sports, government, academia, medicine, technology, science and business, we seek to drive awareness and funding of the research and development of rapid, actionable solutions to prevent, diagnose and treat concussion, other head injuries and related problems.

With our collective passion, goodwill and expertise our aim is to reduce, manage or cure concussion related injuries, to ensure the longevity of players’ games and careers, and to safeguard the integrity of the sports we know and love.

Love of the Game represents a meeting of minds from across sport, science, medicine, business, technology and government. With an open-source approach to information sharing and an unwavering focus on driving actionable solutions, the initiative will address the following four pillars of engagement:





all underpinned by evidence

Public Benefit

LOTG is applying for registered charity status. Please see here our Public Benefit Statement

Through our work we will benefit the whole of the population of England and Wales. While our focus is on those who regularly play sports – according to UK Govt figures, 66.4% of adults and 44.6% of children – the work we do aims to benefit all who have or might suffer from concussion or other head injuries be that through sport or other causes such as falls or accidents, by the reduction or cure of short and long term brain damage, and thus the prevention of physical and mental health problems.

We will strive to provide access to new technology, at the point of need, for professionals and the public to improve diagnosis and treatment of concussion and other head injuries through a national network of concussion centres.

We will work towards reducing people’s fears and anxiety about concussion related brain damage through improved education and public understanding of means to reduce head injury risks. We will also help people to know how to access immediate support in the event of a head injury which is additional to, and not available at the point of need, from existing health providers.

Get Involved.

We need your help to Protect the Player. Protect the Sport.

Thank you for the generous support of our sponsors.

Our Envisioned Future Includes

Love of the Game.


Recent research has shown that if we can identify brain damage earlier, we can deal with the impact of concussion, we can repair vascular damage in the brain. Advances in science and technology have improved lives, made sport safer and continue to reduce risks.

The impact of concussion is not just felt by professional boxers, footballers, rugby players, cricketers, jockeys, cyclists and anyone in contact or impact risk sports, but by everyday club players who start before six and play beyond sixty – that regular seemingly innocuous repetitive small knock is a cumulative blow to them all.
However, we are not just stating a problem and creating awareness, we are solving the problem for players at all levels who are at risk of concussion and its impacts. We don’t want to change our games, we want to protect them and make them more enjoyable.


We are deeply sympathetic to former players suffering and seeking redress. However, the danger of litigation is that it will stop people playing, deter families from encouraging their children and loved ones to play, and diminish the sports we love.
We can solve this problem through action and awareness. We need to innovate through science, technology and medicine to save our sports and sportspeople.
We are academics, scientists, players, medics, entrepreneurs and ex players, families, supporters and friends who want to improve outcomes for all players for the love of the game.